Since 2008
Building ecommerce that works the way your business runs.
Creatuity is an operations-led ecommerce strategy firm. We have delivered 500+ projects for manufacturers, distributors, and complex retailers who need their technology to match how their business actually operates.
Founder & CEO
Joshua Warren
Joshua founded Creatuity in 2008 after years of building ecommerce solutions for complex businesses. He recognized that most agencies focused on design and development without understanding how businesses actually operate — the ERP integrations, the fulfillment workflows, the data that needs to flow between systems.
That operations-first approach became Creatuity's core philosophy. Today, Joshua leads a team that has completed 500+ ecommerce projects, with a focus on B2B manufacturers and distributors running Adobe Commerce, Shopify Plus, and BigCommerce.
Leadership
Experienced team guiding your ecommerce success
Jenna Warren
VP of Special Projects
Jenna leads cross-functional initiatives that improve how we deliver, bringing teams together to solve operational challenges and unlock new growth. She keeps complex projects moving from strategy through execution while maintaining a high bar for quality and outcomes.
Monica Perreira
Chief of Staff
Monica partners with leadership to translate priorities into plans, aligning people, process, and communication across the organization. She builds operational cadence, removes blockers, and helps the team execute consistently as we grow.
What we believe
These principles guide every project we take on
Operations first
Technology should serve your business, not the other way around. We start with how you operate — your ERP, your fulfillment, your data flows — and build systems that fit.
Honest partnerships
We tell you what you need to hear, not what you want to hear. Our best client relationships are built on candor, mutual respect, and a shared commitment to outcomes.
Long-term thinking
We build for sustainability, not just launch day. Our work is designed to last, adapt, and grow with your business — not become technical debt you regret later.
Our journey
2008
Founded in Texas
Joshua Warren founded Creatuity as a Magento specialist, focusing on complex B2B implementations from day one.
2012
Adobe Partnership
Became an official Adobe Commerce (Magento) Solution Partner, deepening our enterprise capabilities.
2018
Operations-Led Focus
Evolved from development agency to operations-led strategy firm, emphasizing ERP integrations and business process alignment.
2024
AI-Powered Execution
Launched AI-powered delivery capabilities, using orchestrated AI agents to accelerate catalog work, content, and technical operations.
Today
500+ Projects Delivered
Serving B2B manufacturers, distributors, and complex retailers across North America with operations-led strategy and AI-powered execution.
Strategic partnerships
We maintain partnerships with leading technology providers to deliver enterprise-grade solutions
Based in Texas, serving North America
Our team operates from Plano, Texas — just north of Dallas. We work with clients across the United States and Canada, with a focus on B2B manufacturers, distributors, and complex omnichannel retailers.
Plano, Texas
Central time zone, available for client calls across North America
Remote-first
Our team works remotely, enabling flexibility and access to specialized talent
Let us show you what operations-led ecommerce looks like.
Whether you are replatforming, optimizing, or exploring AI-powered operations, we can help you build systems that work the way your business runs.